Kiwi~SPARTA~ Posted July 16, 2009 Share Posted July 16, 2009 Activision has announced a high launch price for Call of Duty: Modern Warfare 2 as publishers react to growing cost pressures. The company has confirmed that the highly-anticipated first-person-shooter will carry a RRP of £54.99 when it is released this November. The follows suggestions that consumers will have to pay much more to purchase many of the major releases in the fourth quarter of 2009, primarily because high development costs and unfavourable currency fluctuations are putting greater pressure on the margins of publishers. Speaking to MCV, THQ's executive vice president of worldwide publishing Ian Curran said: "Exchange rates between the euro and the pound are making it very difficult for publishers to show an acceptable operating margin in the UK. "You can't continue to trade as normal when the biggest territory in Europe has seen cost of goods increase by 30% due to the strengthening of the euro. Publishers somehow need to offset this drastic increase in costs. I'm not surprised to see the [Modern Warfare 2] SRP go up and I feel this will continue across more key titles." Curran also said that take-up of next generation games is currently "slower than expected and therefore the opportunity to sell more units is limited". He added: "The increase in cost of goods due to the weak pound has added to this burden, and therefore something has to happen to ensure publishers? return on their investment." Meanwhile, ComScore recently revealed that online gaming has grown significantly in the US as consumers increasingly want "cheaper entertainment alternatives". Link to comment Share on other sites More sharing options...
Halli~SPARTA~ Posted July 16, 2009 Share Posted July 16, 2009 .... No way in hell I will pay $90.00usd for CoD. Link to comment Share on other sites More sharing options...
Haloelite Posted July 16, 2009 Share Posted July 16, 2009 same here I'm not made of money. Link to comment Share on other sites More sharing options...
Morgan Posted July 16, 2009 Share Posted July 16, 2009 I dont mind forking out 40.00 - 50-.00 for a game but if this is the wave of the future I wont be playing many more games. Link to comment Share on other sites More sharing options...
Zebb Posted July 16, 2009 Share Posted July 16, 2009 Here they say it will be $59.00 http://www.ghostrecon.net/forums/index.php...mp;#entry542289 Link to comment Share on other sites More sharing options...
custard~SPARTA~ Posted July 16, 2009 Share Posted July 16, 2009 Not a chance in hell will I pay over £50 for a game especially when Arma2 is doing ok and Dragon Rising is around the corner. I was thinking MW2 was going to outsell it's first offering but they are abusing there market and taking the effing piss. Sorry for bad language but that price is just 'not right with jesus' Link to comment Share on other sites More sharing options...
Durka-Durka~SPARTA~ Posted July 16, 2009 Share Posted July 16, 2009 Yeah! Raise the price since we're not in a depression or anything! Link to comment Share on other sites More sharing options...
Watchman~SPARTA~ Posted July 16, 2009 Share Posted July 16, 2009 I've just pre-ordered this, on Amazon, for £29.99. I'll be happy at that price, maybe worth doing before it changes??? Link to comment Share on other sites More sharing options...
CoBoL~SPARTA~ Posted July 17, 2009 Share Posted July 17, 2009 Feck that, no more new games for me. Link to comment Share on other sites More sharing options...
GySgt~SPARTA~ Posted July 17, 2009 Share Posted July 17, 2009 http://videogames.yahoo.com/events/plugged...sts-150/1334432 this is what ive read today i think its coool.. there will be other options Link to comment Share on other sites More sharing options...
Krambo Posted July 17, 2009 Share Posted July 17, 2009 ffs i just told u its £29.99 on play english ppl! stop ignorin my threads! Link to comment Share on other sites More sharing options...
Xross Posted July 17, 2009 Share Posted July 17, 2009 Did someone hear Krambo say somethin'?? Link to comment Share on other sites More sharing options...
Krambo Posted July 17, 2009 Share Posted July 17, 2009 (edited) I know your hearing is probably going abit now X-Wind Edited July 17, 2009 by Krambo Link to comment Share on other sites More sharing options...
Watchman~SPARTA~ Posted July 17, 2009 Share Posted July 17, 2009 ffs i just told u its £29.99 on play english ppl! stop ignorin my threads! Not ignoring you matey, that's why I ordered it knew you'd be good for something! Link to comment Share on other sites More sharing options...
Zathrus~SPARTA~ Posted July 17, 2009 Share Posted July 17, 2009 WELL.... why is everyone upset about 50pounds when it is 30? and this shows $60 range in USA COD modern warfare2 preorder CoDMW2 preorder Link to comment Share on other sites More sharing options...
Morgan Posted July 17, 2009 Share Posted July 17, 2009 I think people are upset because of the announced price hike. Pre-orders are not locked in prices. More importantly, it just shows a trend in pricing in the gaming industry. Link to comment Share on other sites More sharing options...
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